Starters - Agent Knowledge
- walker v lsw
- Why would you pay more
Mr. Shaffer: Thank You.
- Advertisements for agent training materials appear frequently in the National Underwriter magazine.
- One such ad states, "Selling is 98 percent understanding human beings; 2 percent product knowledge."
- Wouldn't you agree that a salesman should put more than 2 percent of his effort into understanding the product?
1973 - GOV - The Life Insurance Industry - Hart, Part 2 of 4